People are still patronizing Chick-fil-A even if liberal and LGBT groups have boycotted the restaurant chain since 2012. The controversy started when the CEO of the popular food chain commented about same-sex marriage.
A lot of customers from the LGBT community avoided Chick-fil-A. However, the morality and stand of the owner heightened the loyalty of their customers, and more people have supported the restaurant chain. In fact, since the boycott, Chick-fil-A has opened 700 new branches.
Glenn T. Stanton, a book author and a Focus on the Family director, has spoken to the Christian Headlines. He said, “The only ones who seem to have any beef with the wildly popular chicken restaurant are a minivan-size group of squeaky extremists on the far left. They’ve concluded that Chick-fil-A is bigoted without the slightest bit of evidence – only that their founders believe in natural marriage. Their position sits very well with the rest of us.”
There’s a report on the Journal & Courier with the headline “If you’re eating Chick-fil-A, you’re eating anti-gay.” And, Dan Cathy, the CEO of Chick-fil-A, said they’re guilty as charged. Dan said to the Biblical Recorder, “We are very much supportive of the family – the biblical definition of the family unit. We are a family-owned business, a family-led business, and we are married to our first wives. We give God thanks for that”.
Dan’s comments pushed mayors in Chicago and Boston to boycott the new branches of the restaurants in their cities. Because of that, Mike Huckabee started the Chick-fil-A Appreciation Day, and it began on August 1, 2012. A lot of people took part, and they broke sales records in just one day.
In every year since 2012, the sales of the food chain rise. In 2018, its sales reached $10.46 million. Chick-fil-A became the most favorite fast food restaurant in America.
People respect the restaurant by patronizing them, and it’s not just because of good food. It’s also because of their biblical and moral compass. Chick-fil-A is also famous because of its customer service.
Glenn T. Stanton said, “Not only have they doubled their sales in the last few years. But they have won the prize for the fast-food establishment with the highest customer service rating the last four years running.”
“Bigoted businesses do not tend to rate well in customer satisfaction. Chick-fil-A has won this vaulted spot because it is their pleasure to serve everyone who comes through their doors and do so with all graciousness,” he continued.